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Medicare Supplement

Medigap in Madison: What Those Letter Plans Actually Cover

MADISON, Wis. — If you've ever squinted at a chart of Medigap plans labeled A, B, D, G, K, L, M and N and wondered why the alphabet went off the rails, you're not alone. Medicare Supplement insurance — often called Medigap — is one of the most useful, and most misunderstood, pieces of the Medicare puzzle.

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Thoughtful older woman at window in Madison — illustrating this Medicare guide
Photo: LOGAN WEAVER | @LGNWVR Photo by LOGAN WEAVER | @LGNWVR on Unsplash

Key takeaways

  • Medigap is private insurance that works alongside Original Medicare to help cover leftover costs like coinsurance, copayments, and deductibles.
  • Standardized Medigap plans (like Plan G or Plan N) offer the exact same benefits no matter which insurer sells them, so shopping around mainly compares price and service, not coverage.
  • Wisconsin, along with Minnesota and Massachusetts, uses a different system with a base plan plus optional riders instead of the usual lettered plans, so comparing to other states' plans isn't a direct match.
  • Your Medigap Open Enrollment Period is a six-month window starting when you're 65 or older and enrolled in Part B, and during that time insurers must sell you a policy at their best rate without health-based denials or higher costs.

Here's a plain-language look at what Medigap does, what it doesn't, and how those standardized letter plans work for people on Original Medicare in the Madison area.

What Medigap is (and isn't)

Medigap is private insurance you can buy to help pay some of the out-of-pocket costs that Original Medicare (Part A and Part B) leaves behind — things like coinsurance, copayments, and deductibles. It works alongside Original Medicare, not instead of it.

A few important things Medigap is not:

According to Medicare.gov, Medigap policies sold today are standardized by the federal government, which is what makes those letters so important.

How the standardized letters work

In most states — including Wisconsin, with one wrinkle we'll get to — Medigap plans are sold under letter names: A, B, C, D, F, G, K, L, M, and N. (Plans C and F are only available to people who became eligible for Medicare before January 1, 2020.)

Here's the key idea: every Plan G sold by every insurer covers the exact same set of benefits. Same with Plan N, Plan K, and so on. The letter tells you what's covered. The insurance company decides the premium, the customer service, and how the policy is administered — but not the benefits.

That means if you're comparing Plan G from one carrier to Plan G from another, you're really comparing price, company reputation, and service — not coverage.

The Wisconsin twist

Here's where Madison readers need to pay extra attention. Wisconsin is one of three states — along with Minnesota and Massachusetts — that standardizes its Medigap plans differently than the rest of the country.

Instead of the letter system, Wisconsin uses a base plan that all insurers must offer, plus optional riders you can add to build out coverage (for example, riders for the Part A deductible, Part B copayment, or additional home health care).

So if you're shopping in Dane County and a friend in Florida tells you about "Plan G," the direct comparison doesn't quite work. You'll want to ask insurers how their Wisconsin base plan and riders line up with what you need. Wisconsin's Office of the Commissioner of Insurance publishes a consumer guide that walks through the state's Medigap structure in detail.

When you can buy a Medigap policy

Timing matters a lot with Medigap. Your Medigap Open Enrollment Period is a six-month window that starts the month you're 65 or older and enrolled in Part B. During that window, insurers must sell you any Medigap policy they offer at their best available rate, and they can't turn you down or charge you more because of your health.

Outside that window, in most cases, insurers can use medical underwriting — meaning they can review your health history and either decline coverage or charge a higher premium. There are some limited "guaranteed issue" situations, but they're narrower than many people realize.

This is why counselors often say: don't miss your Medigap Open Enrollment window if you think you'll want a supplement policy at any point.

Medigap vs. Medicare Advantage — a quick reality check

Madison is in Dane County, where beneficiaries have a healthy number of Medicare Advantage plans to choose from during Annual Enrollment (October 15 – December 7). Advantage plans bundle Parts A, B, and usually D, and often include extras — but they use provider networks and have their own cost-sharing rules.

Medigap goes a different direction: you stay on Original Medicare, use any provider in the U.S. that accepts Medicare, and use the supplement to smooth out those cost-sharing bills. Neither path is universally "better" — they're built differently, and the right fit depends on your budget, your doctors, your prescriptions, and how you feel about predictability versus flexibility.

What Medigap still won't pay for

Even a robust Medigap policy doesn't cover everything. You'll still need to plan separately for:

By the numbers

Medicare Part B premium, 2006–2026

The standard monthly Part B premium has climbed from $88.50 in 2006 to $202.90 in 2026. Hover any point for that year’s premium.

$0$50$100$150$200200820122016202020242026

Source: CMS. Standard premium shown; in some hold-harmless years many existing enrollees paid less. Confirm at Medicare.gov.

By the numbers

How people get Medicare in Dane County

39% are on Medicare Advantage
(MA penetration in Dane County)
39%
61%
Medicare Advantage Medicare Supplement (Medigap) Original Medicare only
U.S. average

MA penetration from CMS enrollment data; Medigap share is an estimate. U.S. average is about 54% Medicare Advantage. These are area-level figures, not plan-specific.

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Medicare Advantage companies in Dane County

By local enrollment size · informational, not a ranking
CompanyLocal enrollmentPlans offeredLocal agentsAction
UnitedHealthcareNational—Yes
Medica Holding CompanyRegional—Yes
University of Wisconsin Hospitals and Clincs AuthoRegional—Yes
HumanaNational—Yes
Aetna (CVS Health)National—Yes
Centene (WellCare)National—Yes
Enrollment data: CMS Medicare Advantage enrollment by company (county level). Figures shown are illustrative sample data pending the current CMS file. Listed by enrollment size, largest first — this is not a ranking, recommendation, or endorsement of any company or plan.

Provided by licensed insurance partners; MyMedicarePlans.org may be compensated. Not a ranking or endorsement of any plan.

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The parts of Medicare

Part A covers inpatient hospital stays, skilled nursing facility care, hospice, and some home health care. Most people pay no premium for Part A.

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When can you enroll? An interactive year

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October 15 – December 7 — anyone with Medicare can join, switch, or drop a Medicare Advantage or Part D plan. Changes take effect January 1.

Enrollment windows are federal and the same nationwide. Confirm your personal dates at Medicare.gov or 1-800-MEDICARE.

Good to know

Frequently asked questions

Can I switch Medigap plans later if my needs change?
You can apply anytime, but outside your initial Open Enrollment Period, insurers in most cases can use medical underwriting. That doesn't mean you can't switch — it means it's worth talking to a counselor first.
Does Medigap cover my prescriptions?
No. Medigap policies sold today don't include drug coverage. You'd enroll in a stand-alone Part D plan for that.
I'm turning 65 in Madison. Do I have to buy Medigap right away?
You don't *have* to, but your six-month Medigap Open Enrollment Period is the one time insurers can't turn you down or raise your rate based on health. If you skip it and try to enroll later, that protection may not be there.
Sources & further reading
  • CMS — Medicare basics (medicare.gov)

For personalized answers, contact Medicare.gov, 1-800-MEDICARE, or your local SHIP.

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